Free tools

Turning a vision into reputation and customers starts with measuring where you are today. We have opened up the tools we use at the start of our projects; they need no sign-up and show the result straight away.

19 tools

Websites and search

The thresholds that keep a site out of search, the gap to a competitor, what a proposal leaves out, image weight, title length and site icons.

Advertising and tracking

Whether your ads leave a profit, and which channel every visitor comes from.

AI visibility

Preparing your site to be read correctly by ChatGPT, Claude and Perplexity.

Selling and e-commerce

Margin, pricing and product barcodes.

Export and trade

Incoterms, proforma invoices, quotations and packing lists: the paperwork of selling abroad.

Contact and conversion

Links, QR codes and email signatures that shorten the way to reach you, and email that reaches the inbox.

Common questions

The tools show what we look at and work out when a project starts, so you see how we work before any proposal. Results appear on screen; no email address is required.

No. The website checker and the llms.txt generator use the address only to read public pages and do not keep it. The other tools run entirely in your browser; nothing you enter is sent to our server.

Website checker performance scores come from Google PageSpeed Insights, Google’s own measurement, and the threshold checks read the page’s real HTML. Calculators use the formulas shown on each tool’s page.

Yes. The index grows over time; new tools are added to their category and marked as new for their first thirty days.

LET'S TALK

Let’s read the result together.

We go through what a check, a proposal review or a calculation showed on the first call and set out in writing what to do first.

Tell us about your project

The first call is free; scope and price are confirmed in a written proposal.

We use your details to review your enquiry and get back to you. The page and channel you came from are added to the record. Privacy policy

  • Domain, accounts and source code in your name
  • Scope and price in a written quote
  • Design, development and ads with one contact
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