CASE STUDY / E-COMMERCE · PET
Mamagone.
A custom commerce infrastructure managing repeat orders and real profitability
In pet food the real value is not in a one-off order but in the customer coming back again and again. We designed Mamagone not as a hosted store but as a commercial system built to manage that order cycle.
- SECTORE-commerce · Pet
- SCOPEE-Commerce · Custom Software · Digital Growth
- PLATFORMMedusa, Next.js App Router, React, PostgreSQL, Tailwind CSS
WHAT WE DID
We did not set up a store. We wrote a commercial system built around the repeat order.
Hosted store setups did not put that repeat order cycle at the centre of the business. There was also no commercial flexibility to see real profitability order by order.
- Pet profile
- An experience built on repeat orders
- Separate storefront and commerce layers
- Infrastructure suited to measuring order profitability
- 01The user adds their pet’s details to the system.
- 02The system produces product recommendations against those needs.
- 03Consumption volume and the next order date can be calculated.
- 04Listing, product and payment steps are improved against measurement data.
- 05Checkout duration is tracked and the points to reduce are identified.
- 06The storefront and the commerce infrastructure were built as separate layers.
03OTHER PROJECTS
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LET'S TALK
Let us look at similar work together.
Let us go through the scope, the goal and your current structure. After the call we settle whether we are the right fit.
- Domain, accounts and source code in your name
- Scope and price in a written quote
- Design, development and ads with one contact