webosentezDESIGN & ENGINEERING

CASE STUDY / FOOD AND RETAIL

Bosco Cafe.

Brand site and multi-branch digital QR menu system

Bosco had two different needs in digital: to explain the brand properly and to run the menu used at the table in the branches. Rather than splitting them between two suppliers, we handled both inside the same digital system.

  • SECTORFood and retail
  • SCOPECorporate Web · Custom Software · Digital Growth
  • PLATFORMWordPress
Bosco Cafe — boscoankara.com

01THE STARTING POINT

The brand site was one problem, the in-branch menu another.

Bosco’s digital brand story and the daily menu operation in the branches ran separately from each other.

Menu changes and branch-specific prices created an operational load; managing the same product at a different price per branch needed a proper system.

02OUR APPROACH

We did not build two separate systems.We brought the brand and the operation into one centre.

  1. 01The Bosco brand site was designed from scratch.
  2. 02The page structure was built to carry visitors straight to the contact steps.
  3. 03A multi-branch QR menu system was developed from the ground up.
  4. 04Products were defined once, centrally.
  5. 05Prices were separated per branch.
  6. 06Menu changes appear instantly in the QR experience at the table.

03THE PROJECT

The screens that came out of it.

We designed boscoankara.com from scratch; every page carries the visitor towards a contact step, and which page produced an enquiry is measured.

See all the screens
  • Bosco Cafe — boscomenu.com

04THE RESULT

The brand story and the branch operation reached the same digital standard.

Branches manage their menus inside their own operation. A price change needs neither a print run nor a developer.

  • Brand site and QR menu system
  • Pricing by branch
  • Central product management
  • Instant menu updates

07THE FIRST STEP

Let us look at similar work together.

Let us go through the scope, the goal and your current structure. After the call we settle whether we are the right fit.